How I Can Help You:
LOGO & BRAND DESIGN
If your logo’s feeling a little dusty, it’s time for a refresh—a full suite of logos, custom colors, fonts, and illustrations that make your brand look as professional as it feels.
WEBSITE DESIGN
If your current site is clunky, outdated, or non-existent, let’s build a fresh, modern website that’s easy to use, lovely to look at, and unmistakably you.
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Branding and Websites that Give you Confidence, Consistency, and a Whole Lot of Personality
If your old logo had a good run, but if it’s looking a little dusty (or if your website feels like it belongs in 2012), it’s time for a glow-up. I help small business owners ditch the DIY vibes and step into a brand that’s polished, colorful, and totally one-of-a-kind.
Think custom logos, dreamy color palettes, and a website that finally feels like home for your business. The goal? To make you look amazing, feel confident, and attract those clients you’ve been wishing for—like moths to your beautifully designed flame.
From "good enough' to gorgeous
-Stephanie
Nicole, I have been so blessed to work with you on branding for Our Historic Routes. From the first email contact to the last presentation and all touchpoints in between, your process is unmatched, and the reason being is your personal connection. Connection not only to your own business, but to your customers as well and the way you are able to listen and evaluate their needs and vision is so impressive and unmatched in your industry. I highly recommend you and your services to anyone and everyone! Thank you!! I felt like I was speaking with an old friend and was immediately put at ease and knew I had made the right decision hiring Nicole!
"Your process is umatched, and the reason is your personal connection"
-Emily
Absolute perfection! Nicole was incredible to work with from start to finish. She was very thorough in her communication and went above and beyond in communicating styles, logos, and website design. I could not recommend Nicole's work enough, she is clearly passionate about her work and it shows. When we received our color palette I already knew her services would make a huge difference in our marketing. When we received our logo I fell in love and could not wait to launch. I feel more empowered to market our brand and services and proud of what we can offer.
"When we received our logo I fell in love"
-Brett
Working with Inkling Design Co was one of the best decisions I made for my practice. From our very first call, she truly got me—my values, my vision, and the kind of space I wanted to create for the people I work with. She took my vision and turned it into something even better: a space that feels grounded, welcoming, and adventurous—all at once. Every detail, from the design to the flow, reflects the heart of my work as a therapist (and Harley’s too!). A standout moment was when she presented the initial moodboard—it was like she had reached into my mind and pulled out something even better than I imagined. That moment set the tone for the whole process: thoughtful, intuitive, and full of creative clarity. My website is beautiful and I am so proud to send people to it!
"one of the best decisions I made for my practice"
-Rachael
When I saw the two design options Nicole created for my logo, I knew I had come to the right place. She was able to take in my values and create a logo that beautifully represented my company. She added details and elements that I didn't even realize that I had wanted or needed until I saw what she was able to create. It feels great to have a logo and website that communicate warmth, growth, acceptance, and compassion.
"SHE was able to take in my values & create a logo that beautifully represented my company"
-Natalie
I felt unqualified and lost when I tried to imagine the branding on my own. Nicole was confident and excited about a project that was stressing me out. She helped me be excited about it again. I now feel relieved - I can move forward with the new branch of my business feeling like it is authentic and legitimate. Nicole is a dream to work with. She listened to every bit of commentary I had and quickly implemented it into the designs. The whole process was seamless and smooth. I will absolutely be using her again. In fact, I've already chatted with her for my next project. Nicole is very professional and knows what she's doing!
"Nicole is a dream to work with"
-Nick
Before working with Nicole we were struggling with how to improve our small social media presence and stressed about a deadline. Nicole quickly presented us with a great style and direction. After we launched we had positive results within the first week with hits specific to our target audience. Nicole was creative, professional, and understanding of our needs and what was important to us. We had a wonderful experience working with Nicole and will continue to work with her for our future design needs.
"POSITIVE RESULTS WITHIN THE FIRST WEEK"
-Elizabeth
We needed images for a marketing initiative and I did not have the time or tools to figure out how to meet the requirements. Nicole was responsive, fast, and offered several options. She quickly updated the design we chose when we wanted to make an alteration.
"RESPONSIVE, FAST, AND OFFERED SEVERAL OPTIONS"
-Karli
Before working with you, I was feeling stuck on how to move forward in my business, and wanting a stronger brand to help make my business more marketable. You provided me with a vision and listened to what I was looking for. As soon as I got the color options and logos options, I started to see my vision come together. Now I feel more motivated and ready to increase my marketing. I also feel more confident in moving my business to the next stage of growth. Thank you so much for your help and support. You were a joy to work with and always answered all my questions and concerns!
"YOU WERE A JOY TO WORK WITH"
Hi, I'm Nicole, the creative redhead behind Wild Ginger
I’m Nicole — the designer behind Wild Ginger Creative. The name? It’s a nod to my naturally red, wildly curly hair. While I wouldn’t call myself particularly wild (introvert here), my hair has always had a mind of its own — and that same spirit shows up in the creative work I do.
With a degree in art history and a background in museums, galleries, and marketing, my path to graphic design wasn’t exactly direct — but once I found it, I knew I was home. Now, I help small businesses bring their brands to life through thoughtful, personality-packed design.
When I’m not crafting logos or building websites, you’ll find me tending my garden, trying a new watercolor tutorial, or spending slow, sweet moments with my husband and our two daughters here in Salt Lake City.
Rising Stars: Meet Nicole Hoschouer of South Salt Lake
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